After Coldplay Kiss-Cam Fiasco, Astronomer Asks Gwyneth Paltrow to Save the Day | WATCH

Gwyneth Paltrow, ex-wife of Coldplay’s Chris Martin, has stepped into the spotlight to help tech company Astronomer recover from a scandal dubbed “Coldplay-Gate.” The drama unfolded when the company’s CEO, Andy Byron, and HR VP, Kristin Cabot, were caught canoodling on a giant kiss-cam screen during a Coldplay concert outside Boston, sparking a viral frenzy. Both executives resigned after the incident, and on July 25, 2025, Astronomer released a cheeky promotional video starring Paltrow to address the mess.

Posted on the company’s LinkedIn and Twitter, the video, already racking up over 10 million Twitter views, shows Paltrow behind a desk, deadpan, saying, “I’ve been temporarily hired to speak for Astronomer’s 300 employees and answer your burning questions.” Instead of dishing on the affair, the video playfully dodges queries with quips like “OMG! What the hell…” before Paltrow pivots to hype Astronomer’s Apache Airflow platform, a tool for managing complex data workflows. She even plugs the upcoming Beyond Analytics conference with a wink, noting the “growing interest in data process automation.”

The scandal began when the kiss-cam moment, broadcast live to stadium crowds, went viral, with Chris Martin joking on stage, “Either they’re having an affair, or they’re just very shy.” The internet ran with it, turning the incident into an international punchline. Astronomer, clearly aiming to reclaim the narrative, enlisted Paltrow—whose personal tie to Martin adds a layer of irony—to sprinkle some star power on the damage control.

The video’s tongue-in-cheek tone sidesteps direct mention of the resignations but leans into the absurdity, cutting off “serious” questions to focus on product promotion. Paltrow wraps it up with a cool, “We’ll now return to delivering game-changing results for our clients. Thanks for the interest in Astronomer.”